Month: January 2023
Campaign Segmentation in Search Ads
A few weeks ago, we released a video where I talked about the most common for search campaign structures that […]
Facebook Ads Campaign Objectives in 2023
Facebook has a number of different campaign objectives designed to help you achieve your marketing goals on the platform. Now […]
How to Find Competitors’ PPC Ads
One question we get frequently from clients is, what are my competitors doing with their ads? And while we never […]
Should You Bid on Your Brand Terms in Paid Search?
A couple of years ago, we released a video talking about whether or not you should bid on your competitors’ […]